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CYN premieres music video for “Holly Roller”

Yesterday, CYN unveiled the official video for “Holy Roller.” The Ally Pankiw-directed video sees CYN leading her devoted followers in a series of rituals against the backdrop of a retro-50s-inspired bowling alley. The video premiered on V Magazine, who championed the song for bringing “an unexpected grit to her tender persona.” Talking about the video, CYN explains “The video for ‘Holy Roller’ is truly a collaboration of all involved resulting in our version of a girl cult with a side of wink,” she continues. “This video is meant to provoke some thought and definitely meant to make you smile! When I wrote the song, I was trying to relax and not take myself too seriously— the same goes for the video. I was aiming for something true to me, and this video hints at how I was raised and what I believe now.”

“Holy Roller” serves as the follow up to “Terrible Ideas,” which featured an intimate video directed by Quinn Wilson, in partnership with CHANEL Beauty. “Terrible Ideas” marked a decided shift in sound for CYN, revealing an edgier and darker side to the rising pop artist.

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